Turn your expertise into an audience—on autopilot.

Create a scalable content machine to attract clients, partners, and opportunities.

How to build your brand and authority w/ an AI system to create a youtube/podcast show that results in social content and newsletter signups, and a big network of supporters and potential clients

This course shows designers how to build a personal brand that attracts clients and opens doors—without dancing on TikTok or chasing trends. You’ll create a scalable content engine powered by AI, automation, and your own voice. From documenting what you learn to launching a YouTube show and deploying agents that engage on your behalf, you’ll learn how to grow your audience while staying focused on your craft. This is branding for the modern designer—quietly powerful, infinitely repeatable.

Meat of the course:

• Creating a second brain of content
• Turning that knowledge into a youtube/podcast show
• Using clips from the show to share on social
• creating an agent to engage on your behalf

Short term notes

• Claude/chatgpt: writing
• presentations.ai Gamma: presentations
• HeyGen: avatar
• Midjourney: images + thumbnails
• Figma: design
• Veo3 OpenArt Seedance: stock video creation
• Descript: video editor
• landing page: lovable or framer
• ? - Motion design
• ? - automation

Prompt rules

Writing

1. give it a clear role, goal, and deadline - eg: You’re a [saas copywriter] for [this specific business type]. I need a landing page headline in the next 30 seconds like these other ones: [3 examples]
2. give it examples - eg: provide examples and ask gpt to read them back to you
3. Break big problems into micro-tasks -

Design

1. social media images - cheatsheets, carousels

2. building websites

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